That's the question I always ask the doubtetrs; whether it be pandemics or peak oil or economic idiocy or, as in this case, global warming. How much more of this will it take before the wilfully ignorant wake up? Warnings sounded as Med melts in heat.
Greece is now on a war footing against weather phenomena "the likes of which we have never seen", warns the country's Public Order Minister Byron Polydoras.
Polydoras was speaking as countries around the Mediterranean roasted, with temperatures soaring to "furnace levels", as one meteorologist described it.
Not the Minister for economics or health or agriculture, but the Minister for PIUBLIC ORDER. Maybe Greece has finally woken up to what climate change of this order actually means; the inability of whole societies to continue to exist. First internal disorder, then international disorder as mass migrations kick in, exactly as they did after Santorini blew its top in exactly the same place. the Greeks and their communities might remember that.
Temperatures are likely to reach 43C in the shade this week, making this the hottest summer on record for Greece in the past century.
Macedonia has declared a state of emergency. Spain, Italy and France are experiencing droughts that are measuring up to become the worst on record.
There is no question that we are going to spend the rest of thsi century learning how to live on this planet in a totally different way with completely different assumptions from all of human history.
The only choice we have is whether we will pay for that learning in brainpower and voluntary action, or in blood.
If we don't wake up every morning and ask how we can reduce our personal impact on the planet, and how we can adapt to the probable conditions of our world tomorrow, we will not personally experience it.